Journey

• in Life Purpose & Income
• on August 24, 2008
• with 1755 Views

Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message’s exposure and influence. Like viruses, such strategies take advantage of rapid multiplication to explode the message to thousands, millions, etc. Off the net, viral marketing has been referred to as “word-of-mouth”. But on the net, it’s called “viral marketing”.